How to Choose the Best Speaking Formats for You January 02, 2018 09:00
Each year, I like to create a speaking plan for every month of the year. Speaking is excellent for visibility and establishing expertise, so I like to be consistent with it. But not every type of speaking is perfect for every person.
There are so many speaking options. Podcast interviews, webinars, online and in-person workshops, speaking from stage, videos and courses, and Facebook Live are just a few of the options available.
How do you choose which is best for you?
Start with what you like. Are there certain formats that you enjoy more than others? Some of us like interview-style speaking where we're answering questions asked by someone else. Some of us like the interaction of leading a workshop. Some prefer to stand alone on stage and deliver a speech. Consider each option, and make a list of the ones you'd enjoy most.
Then think about which format would be best for your career or business currently. Are you focusing on getting more visible right now? Are you focused on appearing more of an expert in your field? Do you need to grow your following in the upcoming months? Each speaking format delivers a different result, so think through what you'd like to focus on and make a list of which speaking formats would best achieve your goals.
It's also important to consider your personal speaking skills and experience level. If you're new to speaking, Facebook Live may be a good option for getting started. It will help you gain confidence and hone your speaking skills. If you aren't experienced in crafting an entire speech, interview-style formats may be more your speed. If you're a seasoned speaker, maybe this year speaking from stage would be best for your career or business. Push beyond your current comfort zone, but have a plan for doing so. Begin where you are, and challenge yourself to move beyond your current level. If you're nervous about speaking or aren't sure where to begin, click here for details on how we can work together to get you stage-ready.
Regardless of which formats you choose, be sure to create a speaking plan for each month of the year. You need the experience and visibility from speaking, so plan it out (flying by the seat of your pants is not a good plan). Don't leave it to chance.